Numerous businesses make sure that their companies are mobile-ready, particularly when designing or creating their new websites. More and more people depend heavily on their mobile phones when surfing the web. A browser website works differently from a mobile website, and this the reason why it is necessary to ensure that your site is also mobile-optimized or mobile-friendly. If you are wondering what is the difference between the two, here are some things to take note of:

  1. Mobile-Friendly Websites

When we say that a website is mobile-friendly, it can accurately display what can be seen on your laptop or desktop computer and a smartphone or tablet. Even if the things you see on the mobile or tablet version are smaller, it works perfectly and functional.

Why is it important?

Developers have to ensure that their sites are mobile-friendly because more and more users turn to their mobile devices over their bulky, sometimes slow-to-operate computers. Mobile users abound because of the numerous things that we can do on our smartphones.

Prior to the mobile development boom, people had to use their laptops or desktops most of the time. However, smartphones nowadays are getting smarter each day, and people use their mobiles more and more.

Getting things done using one’s smartphone is possible with the advent of apps for almost everything. This is why making sure that your online site is mobile-friendly is quite crucial.

2. Mobile-Optimized Websites

On the other hand, when we say that a website is “mobile-optimized,” it is not just simply mobile-friendly, but it is more advanced. This optimization manifests itself through the sites’ capacity to reformat itself for different mobile devices or tablets.

Mobile optimized websites can reformat content as needed, enlarge the navigation buttons depending on the need, and optimize images to make it appear as best and effective as it can be. So whether you are using an iPhone, an iPad, or maybe an android phone, it will adjust the navigation buttons, the size, and the images depending on your device.

Why is this adjustment useful?

A mobile-optimized website reformats and adapts depending on the type of device you access the said site. How is this optimization useful? Take, for example, a website that relies on crucial buying decisions. If your business site adjusts and reformats on screen, then the buttons are reformatted or optimized in such a way that it will not give your mobile audience that much of a headache. 

Navigation is also much better in these types of websites, and unnecessary typing is done away with. Plus, you can engage mobile users more if your mobile-optimized website leaves a great first impression. Sometimes decision making, particularly when one depends on the experience on the website, becomes clearer and quicker users have a great experience in your site.

Whatever enterprise you are engaged in, having a website is already a must in this time and age. And if you ever decide to have one developed, consider what works best for the company.

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